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    information silos

    Solving for information silos in your organisation

    If an organisation was mapped out, information silos represent various perils that the adventurers (in...

    5 steps to preparing a good brief

    A bad brief can lead to misalignments. This can show up as a misalignment of...

    Setting up your own communications agency

    A never-ending workday, even when you have physically left the office. That is actually made...
    information gaps

    Dealing with information gaps

    We have shared before about how to share and receive briefs. A brief ensures alignment...

    3 stages of alignment between teams and consultants

    In an earlier article this year, we shared some key strategies for effectively collaborating with...
    after-action review

    How to hold an after-action review post-campaign?

    If you are new to the organisation or have just taken over a new scope...

    Presenting the results of your campaign

    You have just completed a campaign. You are feeling proud, somewhat accomplished, satisfied with how...

    Mapping measurements to outcomes

    A wasted opportunity for the business, and for the communications/PR team happens when programmes and...
    strategic communications plan

    Creating your strategic communications plan

    Every organisation relies on leadership to set goals, and outcomes for the company. Management takes...

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