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    Project management from a strategic communications and PR perspective

    Practitioners spend many hours managing projects in the form of programmes and campaigns. Let’s look...
    Differentiation

    Differentiation as a mindset when growing a business/brand

    New beginnings bring about changes, and you have a responsibility to your business/brand to find...
    how to fish

    Why should leaders care about teaching their team how to fish?

    Learning and development (teaching how to fish) continues to be under-prioritised. Leaders intuitively understand the...
    Strategic Communications Academy

    Key features of the Strategic Communications Academy platform  

    The Strategic Communications Academy platform was designed to provide simple-to-understand knowledge and information, on-demand. Content...
    PR practitioners

    How to level up and achieve career success for strategic communications and PR practitioners  

    Strategic Communications and PR practitioners typically operate in a react, respond, and revise environment. Without...
    first principles

    Applying first principles to strategic communications

    Using first principles thinking can be very effective when it comes to understanding and breaking...
    first principles

    8 common questions about the Strategic Communications Academy…answered

    After speaking with many agencies and inhouse teams, we have gathered the 8 more-common questions...
    Strategic Communications Academy

    How does the Strategic Communications Academy help you not lose time?

    Strategic Communications and Public Relations leadership typically manage at least 3 – 4 ongoing business...
    business goals

    How to align and channel talents towards business goals

    As a business tends to be external-focused, it is easy to forget that we need...

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