How to set-up a project plan and timeline
For communicators, effective project management is paramount. With ever-changing market trends and the constant need to engage audiences, a well-structured project plan becomes indispensable. It serves as a blueprint that guides every step of the project, ensuring that all efforts are aligned towards a common goal. A well-structured project plan not only streamlines efforts but […]
Fundamentals of project management for communicators
Project management is a crucial skill in any profession, but it takes on unique dimensions in the field of communications. Unlike other domains, communicators must navigate the complexities of message delivery, audience engagement, and stakeholder alignment. Effective project management in communications involves not just the logistical aspects of planning and executing tasks but also the […]
Project Management is a core skill set for communicators
Project management is as a critical skill for communicators and marketing professionals. This evolution reflects the increasing complexity and demands of communication strategies, where the landscape continually shifts, and a traditional mindset of not providing room for failure continues to be entrenched. Unlike traditional project management, which primarily focuses on adhering to timelines, budgets, and […]
Planning an issues management calendar
Issues can emerge unexpectedly, impacting reputation, customer sales and relations, as well as brand perception. As communicators, our role extends beyond reacting; it involves proactive anticipation and strategic preparation. Being strategic partners to the business, communicators stand at the intersection of strategy and execution, where the action takes place. Anticipating potential issues allows us to […]
How to develop and practice scenario planning within your organisation for issues management
Issues management planning and preparation is not a reactive task—it’s a proactive necessity. As communicators, we must anticipate potential challenges and prepare our organisations to navigate them effectively. The preparation begins with observation. We must scan the horizon for potential threats, whether they stem from internal processes, external factors, or unforeseen events. However, working in […]
